EUPHORIA Illustration for Cirque Nail Colors
CHALLENGE
This project was commissioned by Cirque Nail Colors to funnel their social media audience into the style quiz section of their website. They needed some help with traction, and they wanted to encourage their target demographic to take the quiz so they could get personalized nail colour options.
SOLUTION
At the time, the show Euphoria was airing its newest season and as it spanned many demographics, we decided to use the characters as anchors for the style quiz. I divided the characters into the five main colours of the style quiz results, and styled their wardrobe accordingly. The graphic was used for both social media and email.
